From the time Viktoria & Woods launched in 2004 their approach was simple: to create effortless wardrobe staples with a pared-back, contemporary feel.
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Morrison’s aesthetic is all about relaxed silhouettes, with a focus on beautiful detailing and luxurious natural fabrics. With a philosophy based on simplicity and subtle sophistication, Morrison was established in Fremantle, Western Australia when the first flagship store opened in 2002, assisted by the loyal dog in which the label was named after, a Kelpie Cross ‘Morrison.’
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City Beach
When it all began in 1985 City Beach had one tiny shop just off the Queen Street Mall in Brisbane, Queensland. Since then, City Beach has grown to become a part of many Australian's lives. From those humble beginnings until now, their commitment to build huge stores, that are heaps of fun to visit, has made City Beach shops a great place to hang out when you're shopping with your friends.